It helps us … Every Mind Matters & Heads Up - Behind the scenes film - Duration: 2 minutes, 16 seconds. The government’s manifesto included a commitment to train a million people in mental health first aid. Each Mind Matters is millions of individuals and thousands of organizations working to advance mental health. Every Mind Matters has been created by Public Health England, with tips and advice developed with experts and approved by the NHS. We are California's Mental Health Movement.